We provide clients with the professionalism and effectiveness of a large recruiting agency, combined with the attention and customized approach of a boutique firm. As a retained search firm, we work in partnership with our clients, placing an emphasis on understanding their unique cultures and assessing candidates for long-term success.

We prioritize developing a diverse slate of candidates for every search. Our deep relationships and alliances with various organizations allow us to deliver an inclusive and equitable search.

Recent Work:

Financial Services
  • President, Asset Management Firm
  • Chief Operating Officer, Asset Management Firm
  • Chief Compliance Officer, Asset Management Firm
  • Chief Human Resources Officer, Asset Management Firm
  • Global Equity Trader, Financial Services Firm
  • Senior Technology Manager, Financial Services Firm
  • Fundamental Analyst, Asset Management Firm
  • Director of Institutional Investments, Asset Management Firm
  • Director of Business Development and Research (Private Equity Firm)
  • Senior Product Manager
  • Vice President of Sales
  • Principle Consultant (2)
  • Architect/Senior Software Engineer
  • Chief Technology Officer (Healthcare Company)
  • President & CEO
  • Executive Director
  • Chief Operating Officer
  • Chief Program Officer
  • Chief Financial Officer
  • General Counsel
  • Chief of Human Resources, Equity and Engagement
  • Director of Legal Affairs
  • Director of Public Programs
Media and Entertainment
  • Senior Vice President, Diversity
  • Vice President, Business Development
  • Senior Vice President, eCommerce
  • Chief Operating Officer
  • President, Consumer Products
  • Director, Brand Strategy and Promotions
  • Vice President, Digital Cinema
  • Vice President, Image Processing
  • Vice President, Media
  • Vice President, Legal Affairs and General Counsel
  • SVP, Finance & Operations

Case Study:

Strategic Global Advisors: SGA is a woman and employee-owned asset management firm with a highly differentiated investment strategy. The firm’s focus on global equity investing employs a methodology that seamlessly integrates both quantitative and fundamental company analysis into one disciplined investment program. With above-market performance and an increase in clients, SGA needed to expand its team while maintaining its reputation for excellence. In addition, the firm’s growth required development of a human capital strategy that included leadership coaching and talent development.

Over a 3-year period, The Lawrence Advisory led recruiting efforts for SGA that increased the size of the team from 12 to over 30 employees. This search work included placement of such roles as President, Chief Operating Officer, Chief Compliance Officer, Global Equity Trader, Quantitative Developer, and Senior Technology Manager. During this time, we also developed and implemented a performance management system, designed and facilitated leadership training programs, and coached members of the senior management team.

Tracy has been a terrific thought partner, and has helped me restructure our team for growth. Her extensive background and operating experience allowed her to immediately understand our business issues. She brings a strategic but practical approach to her consulting and coaching work. We couldn’t have reached this level without her help!

Bryan Abell CEO, Oasis Productions

“Rarely do you have the opportunity to work with a consultant who has actual experience implementing the things she/he is advising you do to. In Tracy, you have someone who has actually run organizations, dealing with the issues for which she now provides counsel.I treasure the action oriented focus that Tracy brings to every conversation, whether an executive coaching assignment or one dealing with organization design and/or effectiveness. She is truly unique in what she does, because of who she is and what she has accomplished.”

Kiko Washington EVP Human Resources – Warner Bros.

“Tracy has been an excellent leadership coach for the senior team at Nile Capital, and has also consulted with one of our portfolio companies. She understands the complexities of leadership, and has been extremely helpful in guiding us to prioritize critical issues that impact growth and profitability. Tracy is a highly skilled and effective consultant, coach, and recruiter. “

Mel Lindsey CEO, Nile Capital

“Tracy Lawrence has a deep and relevant set of experience and skills to assist firms in navigating complex human resource situations. I credit her with helping me become a better manager.”

Gary Baierl Chief Investment Officer, Strategic Global Advisors