Trusted Advisor to C-Suite Leaders Navigating Growth, Pressure, and Change

When the stakes are high and the answers aren’t obvious, we help senior leaders think clearly, lead powerfully, and move strategically.

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Clients

C-Suite Advisory

We work with a select group of senior leaders who are navigating growth, disruption, and internal complexity. Some are seasoned executives. Others are in their first C-level role. All are ready to level up and lead with greater clarity, capacity, and impact. Through confidential advisory services, we support leaders in managing organizational effectiveness, uncovering blind spots, and elevating team dynamics while staying grounded under pressure.

Learn more about C-Suite Advisory
Learn more about C-Suite Advisory

What Our Clients are Saying

  • “The Lawrence Advisory is a trusted advisor to our organization in recruiting for key leadership positions. TLA has exceeded our expectations, consistently delivering diverse slates of top-notch candidates.”

    Lisa Stockman, Chief Marketing Officer of Banfield Pet Hospital

  • "Tracy Lawrence is one of the rare consultants who brings significant operational experience to her work. Her understanding of leadership dynamics at the highest levels combined with her business sense makes her an excellent consultant and trusted advisor for any senior executive.”

    Courtney Armstrong, President of Paramount Pictures

  • The Lawrence Advisory has become a true partner to the Geffen Playhouse in executive recruiting as well as leadership training. TLA has supported us by identifying a highly diverse talent pool while demonstrating a deep understanding of the culture of our organization."

    Gil Cates, Jr, Executive Director of Geffen Playhouse

  • "Capital, and has also consulted with our portfolio companies. She understands the complexities of leadership, and has been extremely helpful in guiding us to prioritize critical issues that impact growth and profitability. Tracy is a highly skilled and effective consultant, coach, and recruiter."

    Mel Lindsey, CEO of Nile Capital

  • "Tracy Lawrence has a deep and relevant set of experience and skills to assist firms in navigating complex human resource situations. I credit her with helping me become a better manager."

    Gary Baierl, Chief Investment Officer of Strategic Global Advisors

  • "The Lawrence Advisory has been a terrific thought partner, and has helped me restructure our team for growth. Their extensive background and operating experience allowed them to immediately understand our business issues. TLA brings a strategic but practical approach to consulting and coaching work. We couldn’t have reached this level without TLA’s help!"

    Bryan Abell, CEO of Oasis Productions

  • “The Lawrence Advisory led our nationwide search for our President and Chief Executive Officer. They exceeded our expectations, delivering a terrific and diverse slate of candidates in record time..”

    Steve Beltran, Board Chair of Exceptional Children's Foundation

  • “Tracy and the whole Lawrence Advisory team were outstanding partners in our search to fill multiple senior-level positions. They became trusted collaborators, working to understand our values, goals, and needs to ensure we found the right people who are now thriving at our organization.”

    Leslie K. Johnson, Executive Vice President of Skirball Cultural Center

  • “The Lawrence Advisory is our go to resource for executive recruiting. Tracy is an insightful, trusted advisor to the Hammer with strong expertise in sourcing diverse talent.”

    Michael Harrison, CFO and COO of The Hammer Museum

  • “Tracy Lawrence has been a trusted advisor to SGA for many years. Her expertise in sourcing and developing executive talent has been instrumental in our firm's growth and long term success. It is an absolute pleasure working with her because she is effectively as much a valued executive coach as she is a executive recruiter for our team.”

    Cynthia Tusan, CEO of Strategic Global Advisors

Strategic Services

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Frequently Asked Questions

  • The Lawrence Advisory is a boutique advisory firm specializing in CEO and C-suite coaching, executive search, and organizational effectiveness. We work with senior leaders navigating major transitions — most often first-time CEOs and executives stepping into their first C-level role. Founded by Tracy L. Lawrence, the firm has served clients across the spectrum of industries, including financial services, media and entertainment, museums and cultural institutions, major nonprofits, health care, technology, and Fortune 500 corporations.

  • We work with a select group of senior executives and organizations navigating growth, disruption, or major leadership transitions. That includes seasoned CEOs, first-time CEOs stepping into the seat for the first time, and C-suite leaders preparing for their next role. Our work is most differentiated when the stakes are high and the answers aren't obvious.

  • Executive coaching is a structured one-to-one relationship focused on developing the leader — their presence, decision-making, and effectiveness. C-suite advisory is broader and more strategic, addressing organizational management, team dynamics, board relationships, and business strategy alongside personal leadership. Most of our engagements blend both, with the balance shifting based on what the leader and the moment require.

  • Engagements run a minimum of 6 months, but many of our clients remain with us for several years as we work as trusted advisors. Often, we  combine confidential one-to-one work with the leader, structured assessment, and — when relevant — work with the leader's team or board. Every engagement is custom-designed around the leader's situation, role, and stage.

  • Engagements are priced based on scope, duration, and the seniority of the leader. While we don't publish standard rates, we would be happy to provide a proposal once we have an understanding of your unique needs.

  • No. Tracy L. Lawrence is the founder and CEO of The Lawrence Advisory, a leadership advisory firm based in Los Angeles. Before founding the firm, she was a senior partner at Russell Reynolds Associates and General Manager of Fox Family Channel. She is sometimes confused with the country music artist of the same name — they are separate people.